BEHIND THE BRAND


 emmett cooper:
emmett cooper / creator, loves cutting hair today as much as he did 34 years ago when, as a teenager, he started cutting his own hair as well as that of his friends and their mothers. for cooper, hairdressing is like sculpting. "It's all about form and balance," he says. to help him work more effectively and achieve better results, cooper spent three years working in his Indianapolis, Indiana-based salon, "Emmetts THE STUDIO", to create his eponymous luxury haircare product brand: 'EMMETTS HAIRCARE’. take it from him, it wasn't easy. For one thing, cooper wanted to work with the best and purest ingredients available, including essential oils, plant extracts, vitamins, and minerals. In some instances, that meant sourcing ingredients as far away as from japan. the results were worth the effort. "they're as organic and natural ingredients as I can make them, and they do what they say they'll do," says cooper, who wanted hair to look healthy, not weighed down with product residue.the shampoos conditioners and styling aids in the line are the result of cooper's lifelong love of hair and his desire to learn how to work with it. key products in his line include: "refresh"&moisture shampoo, the award winning deep conditioner "repair " and the cult favorites: "salt and lift". All of the product packaging is recyclable ,cruelty free of animal testing (peta approved) and are sulfate and paraben free.clients in the midwest are no different than elsewhere," says cooper. "they want full service and the opportunity to buy the products from their hairdresser used on them in the salon." consequently, his shampoos and finishing products make it easier for a client to recreate styles and maintain hair healthy at home.
 
cooper is regularly quoted in top beauty and fashion publications such as: Instyle, Womans World, New York magazine, American Salon and 16 magazine. he has prepped hair for fashion shows for: Carolina Herrera, Austin Scarlet, Pamela Rowland, Zang Toi, Louie Ferro and Gloria Vanderbilt. his products are favored by celebrities devotees from John Mellencamp,Rachael Ray, Michael Finestine, Peyton Manning,Anderson Cooper, Deborah Harry (Blondie) to supermodel Elaine Irwin. (For complete listing refer to devotee page)
 
naieem abdool:
naieem abdool still remembers when he was 6, sitting in the bathroom on the edge of the bathtub watching his sister swipe streaks of blue eye shadow across her eyelids and his mother roller setting her hair. Then and there, abdool says, he fell in love with the art of beauty.Since he was 18, naieem abdool has done hair & makeup on many fashion shoots, behind the scenes at fashion shows and worked with many numerous celebrities. abdool has teamed up with to as CEO  of emmetts haircare, naieem is intimately involved with the creation of new products, which are fast gathering a devoted following. Known for uniqueness and innovation, the line has been honored with several industry accolades and awards from esteemed publications . emmett cooper says: naieem shares the same passion for hair and beauty. Teaming up together with the same vision and goals for the line, we are looking forward to taking the line to the next level. Over the last 2 decades, naieem abdool has established himself as a highly accomplished award winning color artist. He is one of the most sought after hair colorists in the state of Indiana. naieem motivates his own staff and his technique centers on natural looking hair color along with his masterful eye for contrast, shadow and depth, though he enjoys creating bold or multi-faceted color for clients who so desire. “Whether I’m simply enhancing what my client has, or completely changing the color, I pay attention to the smallest details,” sometimes even fooling them into believing it’s their natural color!” - abdool is co-owner of Emmetts THE STUDIO in Indianapolis, Indiana.
 
naieem abdool is regularly quoted in top beauty and fashion publications such as: Instyle, Redbook, Life&Style and Shape magazine. He's worked on runway shows for such designers as: Carolina Herrera, Heathrette, Austin Scarlet, Pamela Rowland, Zang Toi and Gloria Vanderbilt. and several charity events naieem has worked with celebrities such as: supermodel Elaine Irwin, Gilles Marini, Jana Kramer and Kat Sadler (E! news network). (For complete listing refer to devotee page)